mM Launches Strategic Plan: Focus, Convene, Unify — Scale
Click to read our Strategic Plan
mM is proud to publicly launch its first strategic plan. We invite you to read the plan, share it, and join us on March 23rd to hear from our board and staff and ask questions during the Q&A. Thank you to everyone who helped to bring this work together — we are excited to deepen our collaborations, to make this vision a reality.
Want to work together? Write us at hello@mindfulmaterials.com
Excerpt: A Note from the CEO
The more we learn about the materials we design and build with — the more we see their interconnected and extensive impacts on people, communities and planet.
We see the shining examples of a few companies across the building industry making incredible strides on addressing their material impacts, but for most companies out there, all they see is more — more data, more websites, more outreach — an endlessly branching decision-tree that feels inaccessible.
Countless tools, certifications, databases, initiatives and systems have sprung up independently in an effort to provide an 'easy button' for sustainability, yet we find ourselves fundamentally in the same place: unable to establish safe, sustainable materials as the norm, not the option.
This is our first strategic plan as an organization, since becoming a 501(c)(3) nonprofit in 2022, but it's not our first rodeo. We are built on over a decade of collective action, collaboration and engagement that have made mM a trusted, neutral home for materials sustainability.
I see an incredible opportunity over these next three years to build on recent industry momentum, materials pledges, new leadership, and a deep hunger for next steps and accountability.
Through our Collaboration Hub, and Frameworks for Acceleration, we plan to focus the industry on holistic sustainability, convene cross-disciplinary leadership and expertise to build common ground, unify the market signal leveraging a common materials language, and scale action by activating and connecting sustainability data.
Our success will not be found through the independent actions of any single company or organization — it will be through the act of bringing those actions together for greater impact.
From architects, to interior designers, nonprofits, tech providers, certifiers, manufacturers, developers, and educators — we each have a critical role to play in delivering on a materials economy that supports climate health, to human health, ecosystem health, social health and equity, and circularity.
Thank you for your curiosity, your collaboration and your commitment to a better future.
Here's to what we build next — together.